A fractional M&A team for our clients.
We're launching a done-for-you service that acts as our clients' fractional M&A team — finding and helping each client buy a business. We want to build it to handle hundreds of clients, each after a different business in a different place. This is the full picture of what to build, from zero. It's the what and why; you choose the how. No credentials here — those are shared privately.
Build it multi-tenant from day one — one engine, built to handle hundreds of clients. Each client is a configuration — their criteria + their own Gmail + their pipeline — never a separate build. Onboarding a client means filling a config, not writing code.
The architecture at a glance
One engine serving every client. Data flows top to bottom; the same pipeline runs for all.
The client journey
What we build, end to end, for every client. Blue = automated; amber = a decision point.
Client gives criteria + a Gmail
Criteria = industries, locations, max price, min revenue, min cash flow (SDE). The Gmail is theirs; we operate it for them.
Create marketplace accounts
A BizBuySell account plus the other marketplaces we use. Automate this if possible; if not, create them manually — but the goal is to automate everything.
Match deals + auto-fill forms
Pull listings that match the client's criteria and submit the listing's contact form. Also find the broker's email (and login where possible).
Reach the broker
Submit the form and email the broker. (Email only for now — ignore LinkedIn.)
Broker replies → unified inbox
Replies land in the client's Gmail. We need one unified inbox across all clients — each has a separate Gmail, all seen and sent from in one place.
AI desk runs the conversation
Replies, follows up, qualifies. Handles the NDA — sign it first — then reads the numbers and runs the CIM analysis to a YES/NO.
Outcome — introduce or offer
On a good deal, either introduce the client to the broker (book the call), or make an offer once the client has approved the deal.
What the client and the agency see
Dashboards instead of end-of-day reports.
Per-client view
Each client can access their email inbox and a pipeline dashboard of the work we've done — deals found, applied, CIMs in, NDAs, introductions, offers.
Agency master view
One dashboard for our team across all clients at a glance.
Watch the real process
The manual flow we're automating, plus reference docs.
- Client delivery — Moran + EdwardThe decision step, the pipeline, and the introduction mechanics.
- Edward Ambrosi — Client Deal Analysis ProcessLive CIM read + financial model + YES decision + intro email.
- How we find a broker's email, manuallyInternal doc — access granted on request.
- Deal modeling + LOI templateInternal sheet — access granted on request.